I took this photo from my apartment window in Williamsburg. I live in one of the newer buildings with windows that have child safety locks that stop them from opening much more than a few inches. I tried to take the photo from indoors, but the dirty window obscured the brilliant sunset, so I squeezed my arm out the window to get a better shot. This reflection is what it yielded.



Time Is A Dimension

Singaporean photographer Fong Qi Wei latest project, each scene is shot over two to four hours during sunset or sunrise to capture the striking difference within this time frame. 


The simple answer is this: We are wired that way. A story, if broken down into the simplest form, is a connection of cause and effect. And that is exactly how we think. We think in narratives all day long, no matter if it is about buying groceries, whether we think about work or our spouse at home. We make up (short) stories in our heads for every action and conversation. In fact, Jeremy Hsu found [that] “personal stories and gossip make up 65% of our conversations.

Why Telling a Story is the Most Powerful Way to Activate Our Brains (via dch)

And yet every VC will insist the product should market itself, and that any marketing that isn’t SEO or directly measurable is a waste. 

Meanwhile the press ends up writing the story for you, and it ends up being about how much the CEO is worth, or a dumb thing someone accidentally said at a conference, or how you’re a has been or how angry your users are.

Stories matter. Control the story from the beginning. Tell the story from the beginning. Product is not – and never will be – everything.  

(via rickwebb)

100%. This is why investing in marketing & comms from the beginning – which is different than PR, in this instance – is important. Once you let someone else dictate the story, you’re giving up a bit of control. And when you do push towards a press strategy, one tip I give to all of my clients I work with is to write the sorry first, the story that you would want a reporter to write. Helps you identify & immediately articulate the most important points you want others to say.

When you want something, all the universe conspires in helping you to achieve it.

Paulo Coelho (via kickstarter)

This has been my guiding tenet for all major decisions in my life. I plan on relying on it more than ever in the coming month. Once you make your intentions known, it’s amazing how quickly things begin to fall in place.

Dr. Jay Parkinson: Sometimes Sherpaa amazes me.


I’m in San Francisco for the week after having spent the weekend with Tim O’Reilly and folks at Foocamp. And I’m speaking at a Rock Health conference here on Friday, so I decided to save the environment and just stay and work here for the week. So I just checked in with my team and asked them…

My brilliant friend Jay continues to actually disrupt healthcare, again & again. Also, he has fantastic hair.

Dr. Jay Parkinson: Sometimes Sherpaa amazes me.

Revisionist History

I met him while doing a juice cleanse. On a boat, that then ran out of gas in the middle of the San Francisco Bay. We then crashed a wedding and slow danced to some song I don’t remember now but if I was writing this professionally, or telling the story to others, I’d say it was to Love Bites or Every Rose Has Its Thorn or something equally amazing. Because that’s what we do: we glamorize. We embellish and we condense and we weave the story into a lovely little romantic package so people can relate to it, can use it as an example of things working out how they should or proof that the Universe works in mysterious ways. That’s what we do.

All of those details – save for the song that escapes my memory – are true. What is also true, that I would exclude from the romantic story had it worked out differently, was that he broke my heart. Because I let him, not because of any malintent on his part or even naivete on mine. I let him break my heart because I wanted the story to turn out differently. It’s a risk with us writers; we can craft something out of nothing, choose what details to include and others to leave out. We make our living being convincing and sometimes – too often – we convince even ourselves of our own versions of the story. 

This morning I started reading 40 Days of Dating. It inspired something in me, when they listed out all of their previous dates, condensed each one down to a sentence and then illustrated their relationship history. For me, I’ve been doing something similar, only in prose. And – truth be told – with revisionist history. I err on the bright side, embellishing near-truths to create a sunnier result. Perhaps part defense mechanism, part habit. Yet in doing so, this maligns the authenticity of whatever it was that we had, be it a flirtation or a few dates or three years, on and off, never really having the conversations that mattered and paying the price as a result. Were I to write this story – any of these stories – what would I really say, being truthful to myself and to the relationship? Can we ever really condense the intimacy and vulnerability and love and sadness and ego into a sentence or drawing or story? Should we?

So yes, we met on a boat. But perhaps that story didn’t need to be written, after all.